The full story
A mid-size general contractor's BD team was juggling 30+ active opportunities. The senior manager estimated they were losing 1 in 3 deals simply because follow-ups were missed — not because clients chose a competitor on merit. After moving all leads into Bau4You CRM, the team set pipeline stages, assigned reminders, and linked proposals to each deal. Within a quarter, conversion rate rose 40%. The biggest change: no deal ever went silent without a reason.